Organized by the Ministry of Social Justice and Empowerment, the mela aimed to empower artisans, particularly those from marginalized communities. Over the course of its tenure, the event featured a plethora of stalls showcasing exquisite crafts, textiles, and traditional artwork, thereby providing a platform for artisans to connect with a broader audience. The impressive sales figures not only highlight the popularity of these crafts but also reflect the increasing consumer support for indigenous products.
Moreover, the mela served as a vital conduit for raising awareness about the significance of preserving traditional art forms. By bringing together artisans from various states, the event fostered cultural exchange and encouraged visitors to appreciate the intricate skills that have been passed down through generations.
In conclusion, the 22nd Divya Kala Mela has successfully converged commerce and culture, yielding record sales while simultaneously promoting the artistry of Indian craftsmen. As such, this event stands as a testament to the enduring appeal of traditional crafts in modern society and underscores the necessity of continued support for these artisans.